How To Use Analytics
On our Analytics page, you can generate visual displays of your data and analysis to help provide insights to your sales. This can help visualize trends in your data, indicate the distribution of revenue across various metrics and point out any outliers with the immediacy of a pleasing pie chart, bar graph, or list.
To get started, please go to Data > Analytics.
Filter which data segment you would like to display
The filter area allows you to select which segments of data you would like to generate graphs for. If you leave the filter area blank, Curve will automatically display graphs for all the sales data that has been reported to you via Curve by this label or publisher.
When using an AND filter, only those sales lines that match all the conditions will be displayed in your Analytics. In the below example, only Premium Streams in Italy will be displayed.
When using an OR filter, all the sales that match at least one of the conditions will be displayed in your Analytics. In the below example, sales that are either a Premium Stream or a sale in Italy will be displayed. So in contrast with our AND filter in the example above, also Premium Streams in Greece or Downloads in Italy will be displayed.
You can also make a side-by-side comparison between two segments of data by using the +Comparison button. In the below example, we are aiming to compare total Premium Streams earnings in Italy versus total Premium Streams earnings in Greece.
Select which Graphs you would like to display
In this section you can select which graphs you would like to display. Once you have set your filters and selected the graphs you’d like to display, click the Go button to analyse your data. The graphs you have selected will appear below, along with headline data indicating Total Revenue, Total Units, and Total Costs.
On the top right of most graphs, you can select which graph you would like to view; either a pie chart, a bar graph, and in some cases a list. On the top of each graph is a legend which will indicate the colour assignments for each category, as well as the percentage of revenue it represents.
The graphs are interactive. If you select a particular sale type, Curve will automatically filter on that particular condition for the rest of your graphs. In the example below, when we click the Source Deezer, all the graphs will be updated to only display data from Deezer. When we click our Source again, we will once more display data for all Sources.